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Middle East’s most prestigious 

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13-14 May
JW Marriott Hotel Marina, Dubai

The region's most prestigious CX show for top tier CX suite.

CX Live

Colocated events

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Customer Experience Live Show Middle East 2025

2024 Sponsors and Partners

Co-Presenting Partner


e& enterprise

At e& enterprise, we specialise in supporting governments and large-scale organisations undergo successful digital transformations.


Through optimising operational efficiencies, enhancing customer engagement, and empowering data-driven decision-making, we enable seamless, sustainable, and secure transitions into the ever-evolving digital era.


Currently operating in the UAE, KSA and Oman; our cutting-edge digital solutions are specifically designed to deliver tangible business value and address the unique challenges faced by organisations and executives across various industries.


With a proven track record, extensive consulting expertise unrivalled technical experts and the ability to deploy and manage complex solutions, we collaborate closely with our customers, providing tailored solutions that empower them to navigate their end-to-end digital transformation journey and turn their vision into reality.

To learn more, please visit

Co-Presenting Partner



With NICE (Nasdaq: NICE), it’s never been easier for organizations of all sizes around the globe to create extraordinary customer experiences while meeting key business metrics. Featuring the world’s #1 cloud native customer experience platform, CXone, NICE is a worldwide leader in AI- powered self-service and agent-assisted CX software for the contact center – and beyond. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, partner with NICE to transform - and elevate - every customer interaction.

Experience Partner



Medallia is the pioneer and market leader in customer, employee, citizen, and patient experience. As the No. 1 enterprise experience platform, Medallia Experience Cloud is the experience system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media, and corporate-messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities, and drive revenue-impacting business decisions, providing clear and potent returns on investment.

Lead Partner



Verint® (NASDAQ: VRNT) helps the world’s most iconic brands build enduring customer relationships by connecting work, data, and experiences across the enterprise. More than 10,000 organizations in 175 countries – including over 85 of the Fortune 100 companies – are using the Verint Customer Engagement Platform to draw on the latest advancements in AI, analytics, and an open cloud architecture to elevate customer experience. Verint. The Customer Engagement Company®. Learn more at

Lead Partner



At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 19,000 clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers. That’s where we come in.

Founded in 2002, our company has spent over 21 years working with the industries that impact you every day. From retail to government to healthcare, we’ve been on a mission to bring humanity, connection, and empathy back to business. It’s a mission that thousands of Qualtricians across the globe think is work worth doing.

Lead Partner



Zoom's Contact Center solution offers businesses a streamlined platform for managing customer interactions across various channels, enhancing efficiency and customer satisfaction. With features like omnichannel routing and real-time analytics, it enables organisations to deliver exceptional customer experiences while optimising their support operations.

Contact Center Partner

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Cisco is a leading provider of network, security, and collaboration IT including meetings, calling, messaging, and more. Cisco devices enable you to transform your workspaces for inclusive and sustainable hybrid work. Users get rich, AI-powered video collaboration with Webex by Cisco, Microsoft Teams, Google, and Zoom. Cisco Spaces and Smart Buildings solutions simplify deployment and management with built-in sensors and AV integrations, and essential workspace insights for IT and Facilities.

Webex is a leading provider of cloud-based collaboration solutions which includes video meetings, calling, messaging, events, customer experience solutions like contact center and purpose-built collaboration devices. At Webex, our focus on delivering inclusive collaboration experiences fuels our innovation, which leverages AI and Machine Learning, to remove the barriers of geography, language, personality, and familiarity with technology. Learn more at

Enterprise AI Partner



Uniphore is the global leader in Conversational Automation. Every day, billions of conversations take place across industries — customer service, sales, HR, education and more. Whether they are human to human, human to machine or machine to machine, conversations are at the heart of everything we do, and the new currency of the enterprise. At Uniphore, we believe companies that best understand and take action on those conversations will win. We have built the most comprehensive and powerful platform that combines conversational AI, computer vision, emotion and tonal analysis, workflow automation, and RPA (Robotic Process Automation) with a business-user-friendly UX in a single integrated platform to transform and democratize customer experiences across industries.

Unified CXM Partner

Platinum Partner


Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,400 valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100. Sprinklr’s value to the enterprise is simple: We un-silo teams to make customers happier.

Platinum Partner

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SS&C Blue Prism

SS&C Blue Prism allows organizations to deliver transformational business value via our intelligent automation platform.

Our global business landscape is more fast-paced and unpredictable than ever. Competitive advantage will go to those who optimize technology to approach work holistically and navigate obstacles faster to improve experiences for people. SS&C Blue Prism’s intelligent automation platform connects people and digital workers so organizations can use the right resource, every time, for the best customer and business outcomes. Our enterprise software transforms journeys for customers and employees by connecting work at every level. Backed by two decades of industry experience, SS&C Blue Prism aims to exceed customer expectations by helping them accelerate growth and gain a competitive advantage.

Platinum Partner


Enterprise Bot 

Enterprise Bot is a leading Swiss-based solutions expert with a global reach. We are pioneering the future of enterprise conversational AI for our customers. Our swift and responsive approach enables us to deliver excellent solutions that meet our customers' needs. We are technically ahead of the curve, delivering solutions that are at the forefront of Conversational AI technology. 

Regional Excellence Partner

Regional Excellence Partner


Cobone is the GCC’s leading offers and promotions platform. We enable businesses to acquire relevant customers and provide users with the best offers to explore more of their city at pocket-friendly prices. With over 2.6 million Cobone vouchers bought, we’ve saved our users over $172 million in our 5 year history. We’ve been an innovative leader during this time in the development of transactional E-commerce in the Middle East.

Gold Partner



Genesys empowers more than 7,500 organisations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organisations of all sizes so they can provide empathetic, personalised experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organisations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.

Gold Partner

Gold Partner


Calabrio is a trusted ally to leading brands. The digital foundation of a customer-centric contact center, the Calabrio ONE workforce performance suite helps enrich and understand human interactions, empowering your contact center as a brand guardian.

We maximise agent performance, exceed customer expectations, and boost workforce efficiency using connected data, AI-fueled analytics, automated workforce management, and personalised coaching.

Visit our website

Gold Partner

Gold Partner

FPT Software

FPT Software, a subsidiary of FPT Corporation, is a global technology and IT services provider headquartered in Vietnam, with $1 billion in revenue (2023) and over 30,000 employees in 30 countries.

The company champions complex business opportunities and chal- lenges with its world-class services in Advanced Analytics, AI, Digital Platforms, Cloud, Hyperautomation, IoT, Low-code, and so on. It has partnered with over 1,000+ clients worldwide, 91 of which are Fortune Global 500 companies in Aviation, Automotive, Banking, Financial Services and Insurance, Healthcare, Logistics, Manufacturing, Utilities, and more. For more information, please visit

Gold Partner


Data Direct Group

In today's digital age, the business environment has become even more complex and challenging. To navigate through this world, you need relationships and connections. You also need a trusted ally with the tools and the platform to capture opportunities. That’s where we come in. With over 2 decades of experience in fostering connections with our customers’ customers, our business units help you connect to people, performance and profits. 

  • 3000+ successful projects

  • 1500+ employees and workstations

  • 3 countries 

  • Millions of connections established 

We do this through our 5 business pillars which are united in our mission of enabling digital connections. 

  • CX and Contact Centres: Our platform uses the latest technology to create a seamless experience, enabling companies to make deeper connections with their customers. 

  • Records Management: Efficiently organize and maintain physical and digital records, ensuring easy accessibility, retrieval, and secure storage.

  • Direct Sales: Deploy trained sales professionals who engage with customers to promote products or services. 

  • Tech Solutions: Your conduit to digital transformation. Our forte lies in providing enterprise IT solutions that are comprehensive and efficient. 

  • Digital Marcomms: A through-the-funnel solution provider, helping create influence for your brand and nurturing it through to conversion.

Gold Partner

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Konnect Insights

Konnect Insights is a unified customer experience management platform that offers social listening + community engagement + social CRM + social analytics + social publishing + BI tools / dynamic dashboards + surveys + crisis management. Built on the strong principles of AI, Konnect Insights is an ideal platform for the customer care team as well as the marketing team for deeper insights.

With Konnect Insights you can engage with the customers who reach out to brands on social media, messaging channels, online web, emails, app reviews, location reviews.

Gold Partner

Gold Partner

Interact CX

Interact CX assists organizations accelerate their digital transformation journey by optimizing their contact centers, constructing dynamic and sustainable solutions for maximum efficiency, performance improvement, cost reduction, and risk mitigation to redefine CX.

We specialize in building Omnichannel suited cloud architecture and performing custom bot integrations with Natural Language Understanding.

Our teams of developers, with expertise ranging from making complete IVR systems to creating and deploying conversational bots and webhooks, will help you transition from conventional setups to creating engaging and fulfilling Conversational AI experiences for your customers.

Having performed bot integrations for Amazon Lex, Google DialogFlow, IBM Watson Assistant, Microsoft Azure Bot, and Nuance Mix, we are one of the few partners of various Omnichannel Contact Center technology providers like NICE inContact, Nuance and Ring Central who can deliver customized solutions.

Gold Partner

Gold Partner

Experience a new era in AI-Powered Management with XEBO.Ai (Survey2Connect). We're dedicated to reshaping customer engagement, harnessing AI's power for a holistic experience. Embrace innovation, dive into growth! 

We have helped businesses across the globe scale their customer experience, employee experience, and conduct in-depth market research. With our innovative solutions such as video feedback, AI-powered survey and analysis, businesses get access to micro insights, thus elevating the experiences customers have.

Founded in 2016, XEBO.Ai has spent over 7 years working with the industries that impact our every day. From retail sector to government and healthcare, XEBO has been on a mission to bring connection, and empathy at the forefront of the business.

Gold Partner

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Exotel is a customer conversation platform that believes in the power of exceptional customer experience. Our omnichannel contact center, Communication API suite, and Conversational AI come together to create a platform that delivers Connected Customer Conversations at unprecedented scale, speed, and ubiquity.


Our cloud-based product suite drives 70+ million conversations every day for over 7100 businesses across India, Southeast Asia, the Middle East, and Africa. 

Silver Partner

Silver Partner


Clootrack is an intelligent customer experience analytics platform for enterprises and high-stakes decision-makers. Our powerful AI-driven engine gathers and analyzes billions of customer reviews to help you understand why your customer experience drops. All in real-time.  Clootrack obtains open-ended customer conversations from a wide range of data sources - both online and private enterprise data. Clootrack insights are unbiased, require minimal configuration, and support 55 languages. Clootrack Analytics is used by 150+ large enterprises globally, including Fortune 500 companies.

Silver Partner

Silver Partner


Headquartered in Singapore with R&D in Central Europe, Meiro is the only wall-to-wall Customer Data Platform (CDP) offering flexible hosting on every major cloud and on-premise in every corner of the world.


Meiro CDP turns customer data into a revenue-generating asset by seamlessly tracking users across devices, touchpoints, and a growing number of marketing channels and unifying diverse data streams into a single rich dataset.


Meiro features an easy-to-use end-to-end platform for data management, analytics, personalization, omnichannel marketing, and advertising.


Built for enterprises driven by regulations or needing to own and fully control their tech stack, Meiro offers transparent, flexible, and scalable architecture that seamlessly integrates with clients existing internal systems, addressing data residency and control at the core.


Learn more at

Bronze Partner

Bronze Partner


Crystel emerged as a leading Outsourcing Service Provider (OSP) since its establishment in Jordan in early 2007. With a full range of inbound and outbound contact center services, consultancy and business process outsourcing, Crystel is building outsourcing relationships that are evolving into strategies for its client to stay ahead of the competition. From defining the outsourcing strategy to carefully monitoring key performance indicators to measure improvement, Crystel is the right partner that offers you flexibility and creative business solutions using leading edge technologies.

Bronze Partner

Bronze Partner

Silah Gulf

Silah Gulf is a leading, multi award-winning Customer Experience solutions provider. Launched in 2009, Silah has operations in Bahrain, Saudi Arabia and Kuwait. With a unique mix of tools, CX expertise and a proven track record of over 15 years in the industry with 55+ successful projects across all sectors.

Strategic Partner


International Customer Experience Institute

The International Customer Experience Institute (ICXI) was founded in the United Kingdom with the goal of setting global standards for Customer Experience Excellence. Today, we are a global organisation, with 3 frameworks:

ICXS2019: International Customer Experience Standard

IDCXS2022: International Digital Customer Experience Standard

IEHWS2023: International Employee Happiness and Wellbeing Standard

Strategic Partner

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The Customer Institute

The Customer Institute is an independent global organization setting the gold standard for customer experience, as well as enabling and recognizing excellence in customer centricity.

The Customer Institute develops, finds, and promotes best practices, and proves the value of customer-centricity to organizations in B2C, B2B, as well as in the public sector. Through our certification and assessment programs we enable and recognize excellence in customer centricity.

We are the go-to destination for organizations looking to excel through customer centricity.

Project Intelligence Partner

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BNC is the largest database of project intelligence in the Middle East & Africa, covering over 37,000 live projects across 5 sectors in 64 countries. As a technology company founded in 2004, BNC offers its project intelligence services deep-integrated with a unique and specialized cloud CRM system that automates the project sales process.  BNC publishes the BNC Projects Journal, a monthly project intelligence report and the BNC Bulletin, a daily project newsletter received by over 68,000 professionals.

Media Partner

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The Customer Data Platform Institute

The Customer Data Platform Institute educates marketers and technologists about customer data management.   The Institute publishes industry news and educational materials, provides vendor comparison reports, builds directories of industry vendors and service firms, and offers Webinars, workshops, and consulting on related issues.


Customer Data Platforms are defined as “packaged software that maintains a unified, persistent customer database which is accessible to external systems.”  They are the only types of packaged software specifically designed to create and share a complete view of each customer.  The CDP Institute’s RealCDPTM program certifies systems that meet the Institute’s definition.

Media Partner

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EnterpriseAI further sharpens and expands upon the already extensive coverage originating from its predecessor, EnterpriseTech, on machine/deep learning, advanced modeling/simulation, high performance data analytics and the technologies that enable them, including; high performance data centers, cloud computing, high performance storage, AI silicon and AI frameworks – spanning all relevant verticals. With its focus trained on decision-makers, technologists and thought leaders across the technology spectrum, EnterpriseAI delivers reporting, insight and analysis on AI technologies, tools and strategies that enable business deployment and integration in the enterprise. Visit

Media Partner

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siliconindia publishes exclusive and authentic content through stories of burgeoning entrepreneurs, outstanding technologists, and accomplished CXOs, along with business analysis, leading technology trends, and opinions. Having procured the wisdom and augmented the insights on various verticals, besides technology, siliconindia over the years has branched into sectors ranging from Enterprise Services to Healthcare, Education, Consultants, Real Estate, Lifestyle, and Startups. Having grown profoundly, siliconindia today reaches out to the top management and senior executives (VPs and CXOs), venture capitalists, and entrepreneurs across India. siliconindia is a proponent of the bilateral business corridor, acting as a quintessential forum for professionals to interact, exchange knowledge, develop business relationships, and share their experiences—a one of kind proposition.

For more information please visit

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