Insights

As the Middle East customer expectations evolve, CX and digital systems need to be ready to deliver instant expectations, zero physical...

How do you evaluate ROI on CX? The ROI for CX is a long-term derivative, either coming from process gains, revenue growth, gaining...

With digital CX taking centre stage in most organisations, the role of CX Leaders is to assess emerging technologies and build a business...

The BFSI sector in the Middle East is evolving quickly with CX and DX alignment having kicked in with real magnitude in the last year....

RPA systems represent an incredible tool for rapidly revitalizing companies that handle massive data transactions, to energise CX.

According to a survey Customer Experience Live conducted in April 2021, the most popular AI applications that require structured data includ

Organisations have been investing heavily in omnichannel redesign to enhance their CX and sales. In the CX Live 2021 survey, 58% of companie

Before the unexpected turn of global events, customer behaviour was already constantly changing Now it is changing faster and becoming...

Most organisations, both in the private and public sectors, have incorporated some form of AI, automation or chatbots into their customer...

Already though, we can see the first incarnations of AI-powered CX innovations making their way into the ME market, from major banks...

Building a data-driven culture is a meticulous task, one that is well rewarded over time. Organisations must attach goals and milestones...

Blockchain’s unhackable model makes it great for an enterprise’s security. Its use in protecting data is highly remarkable and we can...

Getting the data required for an AI and IA project, preparing it for analysis, protecting privacy, and ensuring security can be a hugely...

COVID-19 fast-tracked the transition to Future of Work and orchestrated a digital lifestyle few had anticipated and prepared themselves...