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Insights
Exploring trends re-imagining CX


Technologies are tightly bonded to CX, how to ensure their effects are exponential.
Most organisations, both in the private and public sectors, have incorporated some form of AI, automation or chatbots into their customer...
3 min read


How can customer data and insights lead organisations towards customer-centricity?
The importance of knowing the customer has never been greater, especially when normal conditions of consumer contact are suspended or at...
3 min read


Why brand engagement via a multi-channel approach is important
Young people look for brands that align with their personal values, and 71% of millennials and Gen Z cite the sustainability and...
2 min read


CX solutions for the next decade - AI to be a core competition differentiator for most industries
Already though, we can see the first incarnations of AI-powered CX innovations making their way into the ME market, from major banks...
3 min read


Reimagining customer experience and engagement
Across every geography and industry, innovation, transformation, and evolving business models are a norm. The need to connect with...
2 min read


Maybe you are already “doing” CX
Surveys have been around for a long time. But if an organization simply surveys its Customers and calls it a day, it’s not really doing...
4 min read


Executive escalations - missed opportunities or life-savers?
Just as it’s a risk of us missing opportunities for more fundamental organization-wide improvements, executive escalations often also...
4 min read


Is your CX strategy aligned with your brand promise?
Do you go “above and beyond” trying to blow the minds of your Customers? Or are you simply and straightforwardly dedicated to your Brand...
4 min read


For CX, Where is not as important as What and Why
CX is good to have anywhere, but it’s even better to have it everywhere. If, in your division (whichever it is), you’ve seen the...
4 min read


Customer-centered frameworks will be key to outstanding patient experience
By creating a customer-centred framework, hospitals, clinics, and healthcare providers are able to extend their services to satisfy...
3 min read


Blockchain technology is set to revolutionise healthcare and patient care
Since Blockchain is an incorruptible digital ledger, it tackles the problem of the protection of patient data. The purpose of the chain...
3 min read


How IoT and IoMT are enabling superior patient care
The ongoing pandemic has given a brutal reminder of how unprepared the world is against infectious diseases. Implementation of IoMT...
3 min read


Will AI enable us to predict future pandemics and improve healthcare delivery?
With the multitude of data processed and analyzed every minute, as AI capabilities improve and Machine Learning and Quantum Learning...
2 min read


4 challenges of service centralisation to be aware of
When healthcare organisations consolidate their services - to bring efficiencies, or reduce costs, they must be aware of 4 challenges....
2 min read


Managing patient data through effective data governance
All AI and CX projects need structured data. Regardless of the phase and organizational hierarchy, there are 4 principles health...
4 min read


Enhancing patient experience and value of care – 5 factors driving success
The backbone of a strong patient experience is data. Unless data is collected, understood, leveraged, and acted upon, it won’t impact...
3 min read


5 ways quality of care and patient experience are interdependent
The patient experience outcomes are a direct indicator of the quality of care. Healthcare organisations need to focus on delivering an...
3 min read


Patient satisfaction surveys are a key tool to enhance patient experience
Patient experience is top of the mind for all senior management in the healthcare sector. The pandemic has amplified the value of care...
2 min read


Back to the CX future
While doing regular research on the latest CX trends and development, I get to speak to many CX professionals from several different...
4 min read


We are not widgets, and great customer service is knowing when to tell you it's not ready yet
We do our best as Consumer Reporting Agencies to be sure the information we provide is accurate and complete, and in the face of probably...
3 min read
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