Insights

Welcome to our final installment in our blog series on the power of data-driven interaction analytics. The first blog illustrates how...

The global sportswear market was valued at USD 182.01 billion in 2022 and is expected to grow significantly, reaching $193.89 billion in...

2023 was a busy year for artificial intelligence and customer experience. Generative AI went mainstream and dominated the headlines for...

Find out the difference between a CDP and a data warehouse and how to apply these technologies to create architecture that best reflects...

Google finishes what they set out to do – ending support for 3rd party cookies in phases, and changing the data landscape forever. Some...

Meiro has successfully secured US$3 million in an over-subscribed pre-Series A round, led by Southeast Asian VC firm Wavemaker Partners,...

Understanding and engaging customers across devices and channels is complex. Yet, with customer identity resolution, enhanced insights,...

Chatbots have become practically synonymous with artificial intelligence (AI) for customer service. The chatbots that leverage AI and...

In this age of rapid digital embracement, brands are expected to deliver a high level of personalisation to their customers. Businesses...

Now that the holidays are over and we’ve welcomed a new year, it’s time to crack on with work. To get you all set for the new year, we’ve...

Harvard Business Review estimates it costs up to 25 times more to acquire a new customer than to keep an existing one. And NewVoiceMedia...

About Speero Founded in 2017, Speero is a Riyadh-based auto parts marketplace that allows users to buy new and used automotive spare...

The Insurance sector in India consists of a total of 57 insurance companies. Out of which 24 companies are the life insurance providers,...

Go-MMT is India’s leading online travel company with an extensive portfolio of 3 powerful consumer brands – MakeMyTrip, Goibibo, and...

DODuae.com is one of UAE’s largest online shopping stores. Started in 2015, it managed to rapidly grow its traction because of its...

Customers see an estimated 6000 to 10000 ads every day. One irrelevant ad could easily make you the annoying brand that’s just a click...

Making improvements to your product or services based on customer feedback takes a significant amount of time. To understand your...

The complete customer engagement guide to design high performing digital banking experiences that span across a customer's lifecycle....

Delivering an exemplary customer experience is a huge benefit for all businesses The better experiences customers obtain, the more...

Brands are leveraging cutting-edge technology to deliver an exemplary customer experience (CX) at every customer touchpoint to be ahead...