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Insights
Exploring trends re-imagining CX


How on-demand customer service is revolutionising peak period scaling
In an era of high customer expectations, the ability to scale on-demand customer service during peak periods is not just a competitive...
3 min read


Case Study: Great Southern Bank Transforms Customer Service and Reduces Operational Costs
Great Southern Bank improved customer service and efficiency by enhancing its CXone Mpower platform with AI-driven automation. CUSTOMER...
5 min read


Customer service has to win every time
Imagine walking into a store to buy a pair of shoes. The salesperson is friendly and helps you find the perfect pair. You're happy with...
4 min read


12 best practices to make your help content more effective
Whether it's a printed user manual or an online knowledge base (KB), the help content that comes with a product or service plays a vital...
6 min read


How to identify contemporary customer service software
Imagine walking into a store and struggling to find assistance when you need it. Would you walk out of that store immediately? ...
3 min read


Top 5 Reasons Agents Prefer Tech Over Pay
Welcome to our exploration of the future of contact centers, guided by the groundbreaking insights from the Kore.ai Agent Experience...
6 min read


Empowerment breeds excellence - This rings especially true in the realm of customer service
In a customer-centric world, the key to an unforgettable service experience lies in the hands of your workforce. Empowering them...
1 min read


A quick reference guide to measuring customer experience
The axiom "you can't manage what you don't measure" is particularly true of customer experience (CX), but the multi-faceted nature of CX...
8 min read


AI in Workforce Engagement Management (WEM): Five steps to success
Industry expert Juanita Coley shares her practical tips for implementing AI to empower agents and please customers. As head of global CX...
6 min read


What is MultiCaaS and why is it the contact center of the future?
We explore the world of MultiCaaS and why it's a contact center trend that's shaping the future of the industry. As a contact center or...
5 min read


Electric Utility Industry: Maximising Growth Potential Through Customer Insights
The global power generation market was valued at USD 1.8 trillion in 2022 and is projected to reach around USD 3.9 trillion by 2032, with...
4 min read


Top Factors of Customer Experience: Traditional Banks vs Neobanks
The global open banking growth rate is expected to reach $19.14 billion in 2022 and is projected to grow to $48.13 billion in 2026 at a...
9 min read


Customer Experience Insights: Baggage Nightmares of Middle East Airline Passengers
Clootrack conducted a detailed study analyzing 8,154 passenger reviews from January 2022 to January 2023. The study focused on Middle...
4 min read


Middle East Airlines: A Comprehensive Analysis of Customer Concerns
In an increasingly competitive airline industry, providing an exceptional passenger experience has become a crucial differentiating...
8 min read


Strategies for Elevating Contact Center Quality Management
Contact center leaders know that their quality management (QM) programs are critical to customer experience (CX) and driving a connection...
8 min read


Data warehouse vs. CDP: What are the differences and synergistic potential
Find out the difference between a CDP and a data warehouse and how to apply these technologies to create architecture that best reflects...
3 min read


How to maximise ROI of a Customer Data Platform through incremental revenue
Businesses strive for efficient marketing and measurable returns, and CDPs unlock revenue by leveraging unified customer data in...
5 min read


The power of advanced customer identity resolution in driving exceptional marketing results with CDP
Understanding and engaging customers across devices and channels is complex. Yet, with customer identity resolution, enhanced insights,...
8 min read


Delivering Personalized Experiences in 2024: 4 Key Ingredients You Need
Delivering personalized experiences in 2024 requires the right technology and data along with human oversight and transparency. Looking...
5 min read


How to Master the Art of Customer Engagement
Mastering the art of customer engagement requires focusing on building strong, long-lasting customer relationships. Businesses that have...
7 min read
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