Insights

Product teams often feel like they’re drowning in data but starving for insights. Turning raw behavior into clear, actionable direction is still slow, manual, and fragmented. Session replays are widely used, yet reviewing them takes time, offers limited coverage, and often delays decisions. Tara changes this. By automatically analyzing visual user behavior, she surfaces patterns, explains what’s going on, and suggests what to do next, all within minutes. Instead of searching

Product teams don’t suffer from a lack of data. They suffer from a lack of time, clarity, and follow-through. You ship features, launch experiments, and roll out updates… then the real work begins. Someone has to watch sessions. Someone has to find issues. Someone has to make sense of what’s happening. Someone has to decide what matters. Someone has to turn insights into actions. That “someone” is usually you. Tara AI changes that. She is an AI product analyst that joins your

Organizations are investing in AI solutions to improve their support operations and customer experience, but only 25% of AI projects have delivered their promised ROI, according to an IBM survey of over 2000 CEOs. While there are many reasons AI projects fall short, data privacy and security concerns are often a major culprit. In many cases, a support team evaluates and pilots an AI solution based on features, but their security, compliance and legal teams shut the project d

Based on the hype around AI, you’d think the majority of businesses are actively using AI in every part of their business and especially in their support operations. In reality, most have yet to move beyond the planning or pilot phase, with projects frequently stalling due to many factors such as AI hallucinations and security and compliance issues. A recent Deskpro survey of over 220 support and IT leaders found that while 37% of organizations have deployed some level of AI

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Welcome to our final installment in our blog series on the power of data-driven interaction analytics. The first blog illustrates how...

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In 2025, CX leaders in the financial services industry face a critical juncture. Customers and clients expect seamless, intuitive...

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Love it or hate it – you just CAN’T ignore AI anymore. Its transformative power is being felt among businesses across industries...

Contact center automation streamlines operations, reduces costs, and helps deliver effective customer service. There are various types of...

Failing to meet regulatory requirements, industry standards, or internal processes can lead to poor customer experience (CX), negative...

In today’s fast-paced digital landscape, delivering exceptional customer experience (CX) is more critical than ever. Recent incidents...