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Insights
Exploring trends re-imagining CX


How teams use Tara as their AI product analyst
Product teams often feel like they’re drowning in data but starving for insights. Turning raw behavior into clear, actionable direction is still slow, manual, and fragmented. Session replays are widely used, yet reviewing them takes time, offers limited coverage, and often delays decisions. Tara changes this. By automatically analyzing visual user behavior, she surfaces patterns, explains what’s going on, and suggests what to do next, all within minutes. Instead of searching
9 min read


No more manual analysis. Meet Tara, your AI Product Analyst.
Product teams don’t suffer from a lack of data. They suffer from a lack of time, clarity, and follow-through. You ship features, launch experiments, and roll out updates… then the real work begins. Someone has to watch sessions. Someone has to find issues. Someone has to make sense of what’s happening. Someone has to decide what matters. Someone has to turn insights into actions. That “someone” is usually you. Tara AI changes that. She is an AI product analyst that joins your
6 min read


From AI experiments to real results in customer support
Organizations are investing in AI solutions to improve their support operations and customer experience, but only 25% of AI projects have delivered their promised ROI, according to an IBM survey of over 2000 CEOs. While there are many reasons AI projects fall short, data privacy and security concerns are often a major culprit. In many cases, a support team evaluates and pilots an AI solution based on features, but their security, compliance and legal teams shut the project d
5 min read


Beyond the AI hype: How to safely deploy customer support AI in regulated industries
Based on the hype around AI, you’d think the majority of businesses are actively using AI in every part of their business and especially in their support operations. In reality, most have yet to move beyond the planning or pilot phase, with projects frequently stalling due to many factors such as AI hallucinations and security and compliance issues. A recent Deskpro survey of over 220 support and IT leaders found that while 37% of organizations have deployed some level of AI
4 min read


How AI is transforming the CCaaS business model
Few technological innovations will have the disruptive impact that artificial intelligence (AI) is set to unleash across every business...
3 min read


AI Agents: Revolutionising No-Code Integrations in the Konnect Insights App Marketplace
The Power of No-Code Integrations in Konnect Insights Businesses are increasingly seeking ways to streamline operations without the...
7 min read


AI Agents in Social Listening: Transforming Insights into Action with Konnect Insights
Artificial intelligence is reshaping how businesses handle information—allowing us to process vast streams of unstructured data in...
7 min read


Beyond the buzz: The real impact of AI in customer experience
As a customer service leader, you've likely found yourself both excited and overwhelmed by the constant buzz around artificial...
5 min read


Conversational Intelligence for Location-Based Campaigns: Use Cases and Benefits
Find out how to start using conversational intelligence to create personalized, effective location-based campaigns that drive results....
6 min read


Generative AI and Enterprise Intelligence: The Next Horizon for VOC
Artificial intelligence (AI) has been evolving rapidly, and one of its most promising applications is generative AI. This technology is...
3 min read


Building truly helpful chatbots
I was recently talking to a colleague about the challenges that hamper customer experience in today's scenario. Her immediate thought...
6 min read


How does AI improve customer service and contact center efficiency?
Artificial intelligence (AI) is changing customer service , making businesses more efficient and responsive. Far beyond a buzzword, AI...
4 min read


How does hyper-personalization improve customer experience and business performance?
From successfully handling high call volumes and abandonment rates to minimizing customer frustration, businesses need to turn each...
5 min read


In the age of AI, data security is top of mind for consumers
With rapid advances in AI, people tend to worry—or sometimes panic. The ethical implications of AI in retail can often feel daunting...
4 min read


Best practices for customer service chatbots
Chatbots are reshaping the way businesses interact with their customers, setting new standards for customer experience. Offering...
4 min read


How Generative AI is Reshaping Global Industries
In the not-so-distant past, the term "Artificial Intelligence" often conjured images of futuristic robots and computer systems capable of...
13 min read


Decoding the Dynamics of CX: Trends Shaping 2024 and Beyond!
As 2024 unfolds, we stand on the cusp of a groundbreaking human-machine partnership. In this unfolding, we are witnessing an era where...
6 min read


Global technology leader Sprinklr officially launches Middle East-based growth hub
New LEED-certified hub at Dubai Internet City to support expansion of Sprinklr’s AI-driven Unified-CXM platform Sprinklr to target Middle...
4 min read


2024: Time to leap into innovation, embrace AI's dragon's breath and take customer experience to new heights
Ever wonder what you would do with one extra day? That's the gift a leap year gives us every four years—when the calendar delivers 29...
7 min read


A quick reference guide to measuring customer experience
The axiom "you can't manage what you don't measure" is particularly true of customer experience (CX), but the multi-faceted nature of CX...
8 min read
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