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Insights
Exploring trends re-imagining CX


IDC and Sprinklr Unveil New Research on 2025 AI Priorities
Report surveyed 500 contact center and 500 marketing leaders on their goals for AI-led CX transformation. NEW YORK, NY — October 30, 2024...
3 min read


Generative AI and Enterprise Intelligence: The Next Horizon for VOC
Artificial intelligence (AI) has been evolving rapidly, and one of its most promising applications is generative AI. This technology is...
3 min read


How does hyper-personalization improve customer experience and business performance?
From successfully handling high call volumes and abandonment rates to minimizing customer frustration, businesses need to turn each...
5 min read


The death of the IVR: How generative AI is transforming customer service
“For technical support, press 1. For billing inquiries, press 2. To hear about our latest promotions, press 3.” Once you’ve chosen...
4 min read


How Generative AI is Reshaping Global Industries
In the not-so-distant past, the term "Artificial Intelligence" often conjured images of futuristic robots and computer systems capable of...
13 min read
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