The Buyer’s Guide to Live Video Shopping Solutions
Everything to look for to maximize conversions and average order value Live video shopping is taking the Retail and Ecommerce worlds by...
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B2C Customer Experience
"In the very near future, problems will be seen with accelerated digital transformation.
To have a proper ROI in CX, the CX initiatives need to be mapped to a DT initiatiative"
- Gion Paolo Franzoni, CX Leader, Telecommunications
8 Live commerce trends changing the online shopping landscape
Live commerce is the ultimate crossroads of retail sales and social media, where brands can combine the personal shopping experience of...
8 unmistakable benefits of live commerce for you and your customers
As we emerge from the volatility of the pandemic, one thing remains in the world of retail: customers are searching for a memorable...
Live shopping statistics brands can't ignore
Retailers today face a dilemma: their Ecommerce sites have high online traffic, but low conversion rates. Brick-and-mortar stores face...
Mastering business spend – how businesses see virtual cards as an essential tool
In this article, Kirsty Morris, Managing Director of Specialist Sales at Barclaycard Payments, explains what virtual cards are and how...
Why a Mass Texting Service is Necessary for Your Business
Currently, mass texting is one of the most popular techniques for brand promotion, and if you aren't utilizing this high-engagement...
7 ways to enhance the product experience
Now that we have ascertained the importance of product experience, it is time to discover how to enhance product experience for your...
Product Experience Guide
Product Experience is increasingly becoming the lever organisations deploy to gain critical competitive advantage, enhance client...
15 Reasons Why AI-powered Chatbots are Your Best Bet
Artificial Intelligence has long been thought of as a means to create entities that can mimic human intelligence. And although the...
A Comprehensive Guide to Leveraging WhatsApp for Enhancing Customer Satisfaction
WhatsApp is right at the top of the planet's most extensively used messaging applications. It serves as an avenue for businesses to...
30 AI Chatbot Statistics for 2022
AI has paved the way for brands to revolutionize their customer experience. From resolving queries to processing transactions, AI...
Customer Loyalty – what no one is talking about
Did you know 65% of a brand’s business comes from existing customers? This means customer retention and customer loyalty play a major...
9 reasons to use a chatbot for your business
A recent study found that brands were able to increase their sales by 67% with the help of a chatbot. Marketers want to dig deep into...
7 can’t-miss social customer service stats for 2022
Now that the holidays are over and we’ve welcomed a new year, it’s time to crack on with work. To get you all set for the new year, we’ve...
DX Metrics: Drive business impact by humanizing the digital experience
As businesses look to differentiate themselves, the digital experience is a key battleground where loyalty is won and lost. So it’s...
Global consumer trends in 2022
Consumers want better experiences in 2022, and businesses are failing to respond – risking on average 9.5% of their revenue. It’s time to...
Top 3 unmissable customer experience books for 2022
Our 2022 Global Consumer Experience Trends report revealed that consumers are more disenfranchised with customer experience than ever -...
10 Ways Marketers are Using Technology to Improve Customer Experience
Marketing Technology as a sector is growing at a breakneck pace and gaining traction, even among traditional markets. With CMOs becoming...
Role of Design in Delivering Seamless Brand Experience
Seamless brand experience is a desire of all the customers and of course the marketers. Call it brand experience or customer experience,...
WhatsApp for Customer Care
Key benefits of WhatsApp for business Sparkcentral by Hootsuite helps you to elevate your conversations with your audience to deliver...
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